Illustration of a skater at the RJR HQ
Why this. Why now.

Winston-Salem already has a skate scene. It's just never had a proper home.

Generations of riders have built a real culture here — this isn't charity. It's recognition that's long overdue.

Hiwatt Icon
700+

PUBLIC PARKS ACROSS THE U.S.

Hiwatt IconOlympic Rings

OLYMPIC DEBUT TOKYO 2020

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40M+

ACTIVE SKATERS
IN THE US

Skateboarding finds you regardless of background or financial means.
Tony Hawk Skateboard Legend
Tony Hawk
Skateboarding Legend & Founder, The Skatepark Project
Illustration of skaters hanging out
Inclusion & Equity

Open to Everyone.

Our core mission is reaching the underserved youth in Winston-Salem. Inclusivity isn't a talking point. It's the point.

  • Free forever. No entry fees, no memberships, no barriers to access.
  • No tryouts. No uniforms. You show up, you belong.
  • Skateboarding finds you regardless of background or financial means.
  • A community that builds brotherhood and sisterhood through shared concrete.
  • Designed to activate a downtown corridor as public space.
On Board? Stand with Us
Building a safe place to skate is the kind of thing that can greatly affect a kid's life.
Jeff Ament of Pearl Jam
Jeff Ament
Pearl Jam, Founder Montana Pool Service (30+ parks built)
The Research

Skateparks don't create problems. They solve them.

Decades of data and community outcomes across the country confirm what every skater already knows: give young people a safe, public space and watch what happens.

  • Cities that build skateparks report reduced youth loitering and vandalism in surrounding areas.
  • Skateparks serve more users per square foot than tennis courts or baseball fields.
  • Skate culture teaches problem-solving, persistence, and resilience — through trick repetition.
  • Public skateparks are among the most cost-effective youth infrastructure investments a city can make.
Agree? Add Your Name
Skater illustration on a ramp
Hiwatt Park Render
The Site

A narrow corridor with unlimited potential*.

The long, linear site between Spruce and Marshall — running south to north from 7th to 8th — is ideal for a phased, multi-use public space. Each zone flows into the next, serving every age group in the community.

1
Skate Plaza
2
Pump Track
3
Playground
4
Walking Path
  • Adjacent to the forthcoming amphitheater —built-in activation and foot traffic.
  • Next to the Duke Energy substation — the energy of this neighborhood, literally.
  • Connected to WSTA bus service, Industry Hill,Trade Street, surrounding amenities and Salem Skate Supply.
  • Downtown location creates visibility and civic pride for the whole city.

*The southern portion of the site (#3)  — is owned by Duke Energy. SkateWS Foundation is pursuing a partnership with Duke Energy to develop this unused parcel as part of the larger Hiwatt Skatepark project. This section of the plan is subject to that agreement. If needed, the playground (#3) would replace the pump track (#2).

Hiwatt line map
Hiwatt Render
Hiwatt Pattern

The Crew.

Jerry Cooper
Co-Chair
Bryan Ledbetter
Co-Chair
Spencer Pickle
Legend
Jason Theil
Downtown Partnership
Stewart Holmes
United Community Bank
McDara Folen
Cooperstown Distillery
Michael Cashin
Womble Bond Dickenson
Heidi Schwartz
Foothills
Drew Gerstmyer
Industry Hill
Adam Sebastian
STITCH
Bryan Queen
Hanes
Tim Nolan
Fair Witness
Mitchell Britt
Krankies
Tiffany Harris
City of WS

We're not alone in this.

Many of Winston-Salem's most respected entities aren't watching this happen, they're ready to help make it happen.Twelve years of conversation. One unanimous answer.